Purpose
Defines how Passionate Vacations should identify and approach potential referral and collaboration partners.
Current Standard
Partnership outreach should focus on people and organizations that already serve audiences aligned with Passionate Vacations. Strong targets include relationship coaches, couples ministries, ministry leaders, wedding professionals, photographers, retreat leaders, busy professional communities, retirement communities, and aligned networking contacts.
Procedure / Steps
Nothing recorded yet.
Key Decisions
Initial outreach should not focus on travel agents. Partnership messaging should position Deidre as a creator of meaningful travel experiences and Passionate Vacations as the business that delivers the experience. Outreach should lead to conversations, webinars, group travel opportunities, referrals, retreats, or collaborative content.
Related Assets
- • Partner prospect list
- • networking contacts
- • email templates
- • Love in Motion page
- • website
Related SOPs
- • Partner Research SOP
- • Outreach Email SOP
- • Follow-Up SOP
- • Collaboration Call SOP
Related Forms / Templates / Checklists
- • Partner Outreach Tracker
- • Collaboration Call Checklist
- • Follow-Up Template
Related Prompts
- • Partnership outreach prompt
- • webinar invitation prompt
- • collaboration follow-up prompt
Tags
partnershipsoutreachreferralssalesministriesrelationship-coacheswebinars
Notes
Partnerships, speaking, webinars, and group travel leads are priority visibility and revenue paths.